Career Experience
Oct 2018 - Current
Senior User Experience Architect
Shootproof - Atlanta, GA
Responsible for taking product business requirements and leading the design process of product features through design documentation, functional requirements, wireframes and process flows. Worked closely the visual design, product and engineering teams to create software that help photographers grow and maintain successful and sustainable businesses.
Mar 2015 - Oct 2018
UX Designer IV
ADP - Alpharetta, GA
Improving and innovating client User Experiences for ADP’s enterprise software products through means of user research, improved information architecture, user flow, wireframes and visual design.
Oct 2013 - Feb 2015
Partner & Director of Digital Strategy/UX
Heavy Duty Branding (formerly Hothead Studios) - Decatur, GA
Lead all User Experience and strategic initiatives through digital channels including social, web and eCommunications. Managed projects and a team of resources from conception to implementation. Clients include Georgia Natural Gas, Southstar Energy Services, Pay Governance and General Cable.
Apr 2011 - Oct 2013
Creative Director
CSE - Atlanta, GA
Creative strategy, art direction and design of interactive experiences, accompanying banner ads , POS and print media. Email marketing/design/html programming. Flash design and development. Clients include Coca-Cola (Coke Zero, Fanta, Coca-Cola, Diet Coke), Anheuser Busch, Aflac and AT&T.
Oct 2009 - Apr 2011
Interactive Art Director
Heavy Duty Branding (formerly Hothead Studios) - Decatur, GA
Creative strategy, art direction and design of print ads, Tradeshow event experiences, web, email and banner ads. HTML coding and flash development. Clients include Alcan Cable, Georgia Pacific and Dixie.
Jun 2006 - Oct 2009
Interactive Art Director
Integrative Logic - Lawrenceville, GA
Creative strategy, art direction and Design of interactive websites, eCommunications (newsletters, emails, eZines), print communications and direct mail. Clients include Cetaphil, Differin, Tri-Luma, Pliaglis, EpiDuo, Marriott Mexicio and Caribbean Resorts, WestPoint Homes, Umbrella Bank, Goody's, Stein Mart, MetroGel and Parisian.
Feb 2005 - Jan 2009
Senior Graphic Designer
Lollicup USA, Inc. - City of Industry, CA
Lead in-house designer responsible for creation and execution of all print collateral for in-store and corporate usage.
Mar 2005 - Dec 2005
Senior Graphic Designer
Poster Child | A Craig Murray Productions Company - Burbank, CA
Design and production of movie-related collateral including billboard advertising, print ads, key art and movie posters. Clients include Buena Vista International, Disney Animation and Sony Pictures.
Nov 2003 - Dec 2004
Marketing Assistant
The Castle Press - Pasadena, CA
Assisted the marketing and production team.
Oct 2001 - Mar 2003
Graphic Designer/General Manager
United Autism Alliance - Burbank, CA
In-house designer for non-profit agency and fund-raising events. Managed the day to day general office.
EDUCATION
2001 - 2003
Bachelor of Arts, Graphic Design and Advertising
California State University, Northridge - Northridge, CA
1999 - 2001
Associate of Arts (A.A.), Graphic Design
Pasadena City College - Pasadena, CA
SOFTWARE PROFICIENCIES
Adobe Creative Cloud Suite
Microsoft Office Suite
Sketch
Axure
Invision
SKILLS & ABILITIES
Human-Centered Design Approach
Agile and Scrum Methodologies
UX Research and Usability
Journey Mapping
Wireframing
Information Architecture
CSS/HTML/Flash
Pre-Press/Print/Post Production
Advanced Production & Technical Skills
Project Management/Traffic
Sketching/Storyboarding
Strategy Planning
AWARDS & RECOGNITION
